Integrating Business Management Processes

Business integration is a strategy whose goal is to synchronize IT and business cultures and objectives and align technology with business strategy and goals. Business integration is a reflection of how IT is being utilized as a function of the business. This book is intended to explain what business integration is, how it works and why it is a beneficial tool for optimizing communication among companies, as well as provide an example of a business integration solution. 

Print ISBN: 9781682508077 | $160 | 2023 | Hardcover

Subject: Management

Editor: Zhenzhen Yu

About the Editor: Zhenzhen Yu obtained his Ph.D. degree in Enterprise Management. He is an active researcher within the field of strategic management. His current research interests focus on understanding the strategic and disruptive thinking patterns among upper echelons and top management teams. He has published more than 20 research papers in various international journals such as Structure Changes and Economic Dynamics, Tourism Economics, Sustainability, etc.