Statistical Techniques for Management

Both Descriptive and Inferential statistical methods find important place in business management. To quote a few of the many applications across functions, like A Marketing manager needs to gather and analyze a large amount of data pertaining to market dynamics and target customers. The laws and methods of statistics can be used to understand and analyze the problems of business operations. This book contains real- world cases and addresses the application of statistical techniques and methods across a wide range of disciplines. 

Print ISBN: 9781682506202| $ 150 | 2020 | Hardcover

Contributors: Pan K Sandberg